Fragrances
Leading that charge is Mitti Parfum, founded by husband-and-wife duo Ridhima and Neerav, who are bringing Southeast Asian and Indian fragrance traditions to the United States through a modern, elevated lens rooted in storytelling, craftsmanship, and cultural truth.
After narrowing it down from dozens of standouts, the following ten fragrances are the ones that truly left a lasting impression—and earned a permanent spot on our radar.
As you expand your fragrance collection, don’t sleep on the power of florals. While it’s…